Result-Driven Digital Marketing

Marketing Automations

Turn leads into customers on autopilot, email, CRM and journey automation that nurtures, scores and converts, so no opportunity slips through.

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Most businesses generate leads then lose them: no follow-up, inconsistent nurturing, and hot prospects going cold while the team is busy. Marketing automation fixes that. As a marketing automation agency, Anviam builds the automated journeys, emails and workflows that nurture every lead and turn more of them into customers, without adding manual work.

We set up and run automation on platforms like GoHighLevel, HubSpot and others, designing journeys around how your customers actually buy, scoring leads so sales focus on the hottest, and reporting on what drives revenue.

Whether you are starting from scratch, rescuing an underused platform, or scaling a working setup, we build automation that works quietly in the background to grow your pipeline.

What marketing automation needs

Automation that converts is four things working together, not just an email tool switched on.

1

Strategy

Journeys mapped to how your customers actually buy.
2

Build

Automations, emails and scoring set up on the right platform.
3

Data

Clean CRM data and integrations so everything connects.
4

Optimise

Testing and reporting so the automation keeps improving.

Where marketing automation pays off

Automation delivers most where follow-up is inconsistent or manual: nurturing new leads, onboarding customers, re-engaging cold prospects, abandoned-cart recovery, and routing hot leads to sales. These are the moments where revenue leaks, and where reliable automation quietly recovers it.

We find the highest-value journeys first, so you see pipeline impact quickly rather than building everything at once.

Lead nurturing
Customer onboarding
Re-engagement & win-back
Abandoned-cart recovery
Lead routing to sales
Event & trigger automation

Email and journey automation

At the core of automation are the journeys: the sequences that guide a lead from first contact to customer. We design and build these around your buyer's real path, with the right message at the right moment, so prospects are nurtured consistently without manual effort.

Good journeys feel helpful, not spammy, which is what keeps people engaged and moving toward a purchase.

Automated email sequences
Behaviour-triggered journeys
Welcome & nurture flows
Segmentation
Personalisation
A/B testing

Lead scoring and sales handoff

Not every lead is ready to buy. We set up lead scoring so your team knows who is hot, and automate the handoff so sales follow up at the right moment with the right context. No more chasing cold leads or ignoring warm ones.

This alignment between marketing and sales is where automation turns activity into closed revenue.

Lead scoring models
Sales-ready alerts
Automated handoff
CRM task creation
Context for sales
Marketing-sales alignment

CRM, data and integrations

Automation is only as good as the data behind it. We clean and structure your CRM, connect your tools, forms, website, ads, calendars and more, so leads and activity flow in automatically and your automation has accurate data to act on.

Clean, connected data is the unglamorous foundation that makes everything else reliable.

CRM setup & clean-up
Tool & form integrations
Data flow & sync
Website & ad connections
Calendar & booking
Platform configuration

Related: Cloud services

Platforms we work with

We build on the platform that fits your needs and budget, GoHighLevel, HubSpot and others, rather than forcing one tool on everyone. If you already have a platform, we make the most of it; if not, we recommend the right one.

We work within each platform's strengths so your automation is reliable and maintainable, not a fragile tangle.

GoHighLevel
HubSpot
Platform selection
Migration & setup
Making the most of existing tools
Maintainable builds

Related: Low-code development

Reporting and optimisation

We track what matters, open and click rates, conversions, pipeline and revenue, and keep optimising the journeys and scoring over time. Automation is not set-and-forget; the gains come from continuous improvement based on real results.

You get plain-English reporting on the revenue your automation drives, not a wall of vanity metrics.

Performance tracking
Pipeline & revenue reporting
Journey optimisation
Deliverability management
A/B testing
Monthly reviews

Why marketing automation pays

Automation captures the revenue that inconsistent, manual follow-up leaves on the table, around the clock.

No leaks: every lead nurtured, nothing slips through the cracks
More: qualified leads converted from the same pipeline
24/7: follow-up that runs without manual effort
Aligned: marketing and sales working from one system

The Anviam difference

Typical agency

Anviam

Starting point

Tool switched on

Journeys mapped to buying

Follow-up

Inconsistent

Automated and reliable

Leads

All treated the same

Scored and routed

Data

Messy CRM

Clean and connected

Reporting

Opens & clicks

Pipeline and revenue

Approach

Set and forget

Continuously optimised

How we deliver marketing automation

Map journeys

We map how your customers buy and where follow-up leaks.
Set up data

We clean the CRM and connect your tools.
Build

We build journeys, emails and lead scoring.
Align sales

We automate the handoff so sales act at the right time.
Launch

We go live with tracking and training.
Optimise

We test and refine to grow conversion over time.

Marketing automation packages

50% off all plans until Christmas

Automation Starter

£1,200 From £600 / month 50% off

Core nurture and follow-up

Included

Platform setup / audit
CRM clean-up
Core nurture journeys
Basic lead scoring
Monthly report

Not included

Advanced journeys
Multi-tool integrations
Dedicated strategist

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Automation Growth

£2,400 From £1,200 / month 50% off

Full journeys and sales alignment

Included

Everything in Starter
Advanced journeys & segmentation
Lead scoring & sales handoff
Integrations across tools
Dedicated strategist

Not included

Bespoke platform builds

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Automation Enterprise

Custom

Complex, high-volume operations

Included

Everything in Growth
Complex multi-journey programmes
Advanced integrations & data
Dedicated team
Custom reporting & attribution

Not included

Nothing held back, scoped to your needs

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Prices shown include 50% off until Christmas (indicative, GBP, excl. VAT and any platform costs). Enterprise is a custom quote with the same discount. Month-to-month; final scope confirmed after a free consultation.

Frequently asked questions

What is marketing automation?

It is software and workflows that handle repetitive marketing tasks automatically, nurturing leads, sending the right emails at the right time, scoring prospects and routing them to sales, so every lead is followed up consistently without manual effort.

Which platform do you use?

We work with GoHighLevel, HubSpot and others, and recommend the right fit for your needs and budget. If you already have a platform, we make the most of it rather than insisting you switch.

Can you fix our underused automation platform?

Yes, this is very common. Many businesses pay for a powerful platform and use a fraction of it. We audit your setup, clean the data and build the journeys and scoring that actually drive revenue.

How does lead scoring work?

We assign points to the actions and attributes that indicate buying intent, so your team can see which leads are hot and follow up at the right moment, instead of treating every lead the same.

Will this replace my sales team?

No, it makes them more effective. Automation nurtures leads and surfaces the hottest with context, so your salespeople spend time on prospects who are ready to buy rather than chasing cold ones.

How do you measure results?

On pipeline and revenue, not just opens and clicks. We track conversions and the revenue your journeys generate, and keep optimising to improve it.

How much does marketing automation cost?

Plans start from £600 per month (currently 50% off until Christmas), rising with complexity; enterprise is a custom quote. Platform costs are separate. We scope the right level after a free consultation.

Can you integrate automation with our website and ads?

Yes. We connect your website forms, landing pages, ad platforms, calendars and CRM, so leads and activity flow into your automation automatically and journeys can respond to real behaviour across every channel.

How long does setup take?

A core setup, platform configuration, CRM clean-up and the first key journeys, is typically live within two to four weeks. More complex, multi-journey programmes build from there, delivered in priority order so value starts early.